Adding Analytics Tags to Donate Now - Premium

This article is about adding analytics tracking tags to Donate Now - Premium pages so that you can gather marketing and analytics data from Donate Now - Premium.

Requirements

The following are required:

• An analytics account already set up
• Tracking code (sometimes referred to as a JavaScript snippet or HTML snippet) ready to copy and paste into Donate Now - Premium.

Known Compatible Analytics Tools

The following analytics tools have been confirmed working with Donate Now - Premium:

• Google Analytics

Google Analytics Instructions

You should already have your GA4 web stream measurement ID. To learn how to create a new one, or retrieve your existing one, refer to the Google Analytics documentation here.

Do the following to enter your GA4 measurement:

1. Navigate to the Donate Now - Premium Admin area and select System Settings > Social.
2. Enter your GA4 measurement (web stream) ID into the settings field:

3. Click Save.

Tracking individual pages

The following pages can be tracked with analytics tools:

• Giving forms
• On-screen receipts
• Giving Dashboard  (Crowdfunding)

The following pages cannot be tracked:

• Any page in the Admin Area
• Rapid Entry pages (PLUS)
• Error pages

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Note

Only insert the page tracking code (e.g. gtag(...);) into a content block. Do not include the full <script> tag. This is handled automatically.

Recommended content blocks

To track specific pages, use the following content blocks:

• Giving forms - Under Text and Content > Content Blocks, use the Footer Content block (under the Donation Form header).
• On-screen receipt - Under Text and Content > Content Blocks, use the Footer Content block (under the Receipt header).
• Giving Dashboard - Under Text and Content > Giving Dashboard, use the Footer Content block (under the Dashboard Page header).